How to Build a Sales Funnel
The first rule of how to build a sales funnel that is effective, is to keep it simple.
Second rule is to think of your end game. What is your desired outcome?
If you are running a business that offers Yoga instruction.
Is your ultimate desire to run retreats for several days on an exotic island where they eat healthy and teach them Yoga on the beach?
Your sales funnel might look like this.
FREE GIVE AWAY(to get emails or someone to phone)>LOW END PRODUCT (No more than $20)>MAIN PRODUCT OR SERVICE> HIGH TICKET ITEM> CONSULTING>ISLAND RETREAT
If you can’t come up with a free giveaway or low end product .Think about your main product and service and everything you offer and how you can break that down.
How can you offer one of those things for less?
How can you give one of those things away?
It’s pretty straight forward when you work backwards. Ultimately your goal is to get people to that high priced ticket item. But not everyone is going to want that.
You must build trust – Free Item
You must develop a relationship and get them to exchange money – Low item
And continue working up the ladder.